Wednesday, 28 September 2011

Analysing Media Text

  • Who produced it?
  • What/who is being represented in the text?
  • How is that thing represented?
  • Why was this particular representation (this shot, framed from this angle, this story phrased in these terms, etc) selected and what might the alternatives have been?
  • What frame of reference does the audience use when understanding the representation?



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